As a devote vegetarian of nearly 15 years, the idea that the evil powers-that-be are going to deny me the indulgent joy of a snickers, maltesers, bounty, minstrels is just too much for one person to cope with. Why did this happen?
Apparently the sources used by Masterfood have changed and so will now be using whey powder used from non vegetarian cheese production as a bulking agent. In order to produce cheese, a coagulant is added which separates the milk solids (curds) from the liquid (whey). The coagulant commonly used is rennet, which is an enzyme extracted from the lining of a calf’s (yea baby moos) stomach……niiiiiiiiiiiiice!
In this day-and-age where 9% of the population are vegetarian, and many people avoid animal products for personal reasons and various faiths, it makes NO economical sense to ‘de-vegetarianise’ a product. I delight when a product which by rights need not have animal derived products in (such as crisps and ice cream), becomes vegetarian, such as polos and Doritos to name a few, but I rarely have seen a product revert back!
Apparently anything with a best before 1st October 2007 will still be veggie, so if anyone wants to buy me a gift, I will have 5,000 snickers and a HUGE freezer please! Sweety companies already deny me skips crisps, ferrero rocher and refresher sweets; when will the assault stop? Did I do something really evil in a previous life that I am being punished for?
I must leave now, before I am blinded by the tears of my pain. *sniff*
1 comment:
I have to say that, even as a lifelong carnivore, I was severely unimpressed with this decision, so it's nice to see that Masterfoods has now changed its mind, announced that it's made a terrible mistake and decided not to put bits of calf-scrapings in the chocolate after all - yay!
So now I can continue to pile on the pounds in comfort once more :)
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